McQ by Alexander McQueen has moved so far away from its denim diffusion line roots; it's still youthful and more affordable than Alexander McQueen mainline (although more expensive than it used to be, though I guess that's to be expected when you start using eg. silks instead of denims) but the designs are nothing like the street wear we've seen from this label in the past. The only theme which seems to remain from McQ's early days is the occasional nod to rockabilly styling and silhouettes.
The McQ Pre-Fall 2012 collection has just gone on sale today and draws heavily on the British fashion house's signature gothic glamour, mixed with a hearty dose of Twilight style inspiration in some of the key pieces, like this wolf print Silk Satin Wolf Rockabilly Dress, £610, and the eerie, scratchy, smokey monochrome x-ray motif of the Black X-Ray Cap Sleeved Dress, £210 also pictured above.
Check the collection out online now at www.alexandermcqueen.co.uk/mcq/ - I'm all over the blood red safety pin knit dress (£275) and the black zip kilt (£300) is a modern classic. Sarah Burton is totally smashing it with her McQ makeover right now - and just wait til you see the AW12 collection...
